Art Director | Agency: Possible WorldWide São Paulo | Client: Burn / Coca-Cola
Creative proposal. Burn and Rock in Rio promoted the challenge to create a tool able to choose a DJ to play one night of the event. How it works: you make a song using the samples of DJs, who have the largest number of samples is the winner. In the end you could share your music with your friends through social networks and download it.
Windows Internet Explorer 9
Art Director | Agency: Possible WorldWide São Paulo | Client: Microsoft
Creative proposal. Microsoft needed to show its users the advantage of using Internet Explorer 9. As the speed really makes a difference, we decided to create a tool that you oould login with Facebook to create a mosaic made with the faces of your friends, and navigate among the users.
I AM A GLOBAL LATIN AMERICAN
Art Director | Agency: Possible WorldWide São Paulo | Client: Itaú | Creative Director: André Matarazzo
One global campaign, focusing on showing the current situation in each sector of Latin America.
We have selected some celebrities such as Vik Muniz, Alice Braga, Camilo Villegas, Paloma Herrera and Francisco Costa, to tell their stories and how they managed become successful.
Hot Wheels Factory
Art Director | Agency:Sinc | Client: Grendene
The Grendene created for boys The Secret Factory. The movie shows the Papete Hot Wheels as a car manufacturer tweaked.
The site was all weatherise as a large garage, where children can interact with Hot Wheels, download msn icons and wallpapers, and discover how the cart gets into the sandal.
HomeBroker
Art Director | Agency: Nuova | Client: HSBC
Visual proposal for the HSBC Investment Portal.
LG Messenger Cultural Contest
Art Director | Agency: Sinc | Client: LG
To launch the LG GT360 Messenger, LG has created a cultural contest based on the Windows Live Messenger.
The contest happens in the hotsite, www.lgmessenger.com.br as in a Messenger conversation, where you can send your suggestions for nicknames for the application. The ten most creative will win an LG GT360 each.
Crazy for Talento Nuts
Art Director | Agency: Sinc | Client: Garoto
Visual proposal. An action was created for bloggers who are crazy about chocolate, called Crazy for Nuts Talent. We selected 20 bloggers, whoever had the greatest number of Retweets would win a talent pool full of Nuts.
Teacher Portal
Art Director | Agency: Nuova | Client: Editora Moderna
Proposal for the new look site Editora Moderna.
LG Scarlet Campaign
Art Director | Agency: Sinc | Client: LG
Campaign of the new LG Scarlet TV Monitor. The idea was to show how the two things went together. The first one: shows the stripes when the TV is outside, turning into a Screensaver in a few seconds. The second one: Hovering the mouse, the arrow turns into a rubber, like photoshop, erasing the stripes showing the call.
Samsung MP3 Player
Art Director | Agency: One Digital| Client: Samsung
Introduction of new models of MP3 Player from Samsung.